AI agents for marketing & crm
2 live agents (Segment Builder, Campaign Copywriter) and 3 on the roadmap: what each does, the data it needs and the questions it answers.
Turn customer and order data into segments and campaign copy, in your brand voice.
2 agents you can switch on today
Segment Builder
Builds customer segments from tiers, cities and purchase behaviour, with counts.
Who it's for: Your team (console, API)
Data it needs: Customers, Orders
Tools it uses: read-only SQL over your retail data (sandboxed per workspace)
Ask it, for example:
- "How many Club Plus members bought in the last 60 days, by city?"
Campaign Copywriter
Drafts campaign emails, push and social copy featuring real products.
Who it's for: Your team (console, API)
Data it needs: Products
Tools it uses: semantic product search with filters (price, colour, category)
Ask it, for example:
- "Write a 'party season' email featuring 3 dresses"
Coming next
- Churn win-back: Finds lapsing customers and drafts personalised offers.
- Campaign post-mortem: Measures campaign uplift and learnings.
- Influencer brief generator: Creates briefs from product and brand guidelines.
How to turn them on
- Load the data each agent needs (upload, API or, soon, a connector to your e-commerce platform).
- Open Agent catalog in the ServiceBuddy console: agents whose data is present show as ready.
- Install, add your own instructions, and test in the Playground.
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